Content Marketing for Beginners
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About the event
It has become our habit to search for a product, service, a company, or a location via Google. Products and services get found on Google. That’s why SEO and SEM are critical. Many companies compete to be among the first-page search results.
To have a killer SEO strategy, you first need to have killer content, and content is not only used for your website. It is needed in your whitepapers, press releases, advertising copy, social media posts, e-newsletter, and more.
Content is a crucial part of your lead generation and nurturing. You need an effective content marketing strategy to stand out in the market and to attract customers.
But what is content marketing?
In this TRG Talk Virtual, Tim Russell will guide you through all the fundamentals you need to know to activate your content marketing initiatives.
Join us for a walk-through of:
- How to define your goals?
- How to target your audience?
- How to create a topic cluster?
- How to analyse your content?
- And more…
Speaker
Tim Russell
VP Digital Marketing, TRG International
If you need further assistance, please feel free to contact: Ms. Quynh Nguyen (quynh.nguyen@trginternational.com) | Tel: (+84) 28 7309 3339 (ext. 236)
TRG reserves the right to change the speaker, date, and cancel the event should circumstances beyond our control arise. TRG also reserves the right to make alternative arrangements without prior notice should it be necessary to do so.